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What is ifttt?

'If this, then that' is an underpinning principle of writing computer code. The idea is that a) you anticipate consequences flowing from an action  b) you reduce streamline repetitive tasks by automating them.

For Internet users this may become an increasingly pressing issue, particularly when it comes to social media. Sites like Posterous already allow posts to multiple locations  and Iftt is creating a bank of 'recipes'


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